Traceable language
Bio-based, recycled or lower-impact statements should only be used when their basis and scope are documented.
Responsible development
Sustainability claims need material evidence
A material label alone does not establish environmental benefit. Claims should be tied to documented inputs, defined boundaries and relevant evidence.
Phase 1 foundation · Complete before launch
Fit for purpose
Durability, material efficiency and end-of-life context belong in the same project conversation.